Brand Strategy Marketing full time

Develop marketing planning strategies based on market intelligence research into e-commerce platform users, brand positioning and objectives; creative assets, communication materials, campaign mechanisms to drive brand awareness and likability.

• Cooperate with Product, Operation team to launch both in-app and off-app marketing campaigns.
• Break business objectives down to specific marketing campaign and apply different channels, creativity, and media.
• Establish insight reports, for a better consistency between brand positioning and the product/business strategies.
• Researching and developing marketing opportunities and plans, understanding consumer demands, and identifying market trends
• Communication across different teams and countries for executing marketing plans.

Requirements

Previous experience as a brand strategist or similar role.

Bachelor/Master Degree in business, marketing, branding, communication, or related field

Have good leadership skills, interpersonal understanding, innovation, and creative

Excellent understanding of the full marketing mix

Excellent communication skills, both verbal and written.

Understanding of social media and solid experience working with bloggers