Marketing Manager

MARKETING MANAGER

About LOVB (League One Volleyball):

League One Volleyball (LOVB, pronounced “love”) is reimagining the sport of volleyball. Launched in 2019, our company is a mission-led sports performance, development and professional league that seeks to empower new generations of women athletes.

It is a groundbreaking time for volleyball in the US with our historic triple Olympic Gold medals in Women's Indoor, Beach and Sitting Volleyball. Volleyball is already the #1 most played girls' youth team sport. There are 38M current and former players today. Of major sports, it's the only one that is women-first (~90% of players are women). But the volleyball market has been almost entirely missed by traditional sports investors, brands, and media.

LOVB is capturing this opportunity. Today, we have created the largest youth club business in the country and are creating the next major American sports league. This community-up approach will drive participation and fandom, while enabling greater empowerment for girls and young women living this amazing sport. In this role, you will join a mission-driven, roll-up-your-sleeves team of innovators and builders who have come together to change the paradigm of professional volleyball and women’s sport

The Role:

The role of the Marketing Manager is to drive brand awareness, engagement, and growth for LOVB’s community of clubs by supporting them during key phases of the club volleyball season. The ideal candidate will develop and execute marketing initiatives that support the needs of clubs and LOVB, tell the LOVB club story, and strengthen and differentiate club identity.

The position reports to the Head of Club Marketing.

Key Responsibilities:

**Marketing Strategy & Execution
**

• Support the club marketing strategy and execute marketing campaigns to increase enrollment, program participation, club engagement, and brand presence.
• Strategize and execute compelling content ideas (graphics, videos, stories) to showcase club culture and success stories in partnership with LOVB’s digital teams.
• Work with the LOVB design team to create quarterly releases of new graphics and templates for clubs’ use, and to create signage, digital or print collateral, when necessary.
• Collaborate with club directors and club marketing/social teams to align messaging and ensure brand consistency across all touchpoints.
• Act as the liaison between clubs and central support on any marketing questions, needs, feedback or support.
• Execute communications to LOVB Club athletes, families and internal club staff, including monthly newsletters, blog posts, weekly updates to club directors, and more.
• Lead new club onboarding program for acquired and newly built clubs, including ordering and distribution of marketing materials and educational resources.

**Brand Building
**

• Help to expand the LOVB Clubs digital and social presence through differentiated branding, tone of voice, and content
• Maintain brand voice and standards across club graphic system
• Educate club leadership, marketing teams, and external partners on LOVB brand guidelines
• Support club recruiting team efforts with decks, content and other marketing materials, as needed
• Execute regular audits and updates to all LOVB Clubs brand materials including signage, presentation decks, intranet educational resources, communication templates, videos, etc.

Qualifications & Skills:

• 6-8 years of marketing experience, preferably in sports, youth programs, or community-based organizations.
• Strong background in digital, content, and email marketing, as well as copywriting.
• Experience in event promotion, community outreach, and brand partnerships.
• Excellent written and verbal communication skills with a passion for storytelling.
• Proficiency in marketing tools such as Canva, Adobe Creative Suite, Google Analytics, CMS, and social media platforms.
• Ability to multitask and work in a fast-paced environment while maintaining attention to detail.
• People management experience is a plus.
• Passion for youth sports, particularly volleyball, is a plus!

Behavioral Competencies:

• Strong written and verbal communication skills with internal and external teams.
• Able to solve problems quickly and adapt to changing circumstances.
• Build and maintain trusted relationships, fostering a collaborative team culture.
• Proactive in identifying risks and ensuring high-quality deliverables.
• Ability to manage multiple projects and prioritize effectively.
• Maintain focus and composure when handling completing priorities.

Location:

This is a remotely based position with occasional travel.

Compensation & Benefits:

The annual base salary for this role is $80,000-100,000, plus our comprehensive benefits package.

Salary offers are made based on the candidate's equivalent experience and internal equity with other employees within the same job classification. Individual pay is adjusted as performance is demonstrated and sustained at increasingly competent levels over time

LOVB is an equal opportunity employer and welcomes everyone to our team.