Marketing Manager
Marketing Manager Position Summary
Egan-Jones Ratings Company, a nationally recognized credit rating agency and proxy advisory firm, is seeking a versatile and dynamic Marketing Manager to lead our outreach, brand visibility, and campaign execution efforts. This role requires a strong blend of technical proficiency, creative vision, and polished communication—both digital and live.
Key Responsibilities
Area
Responsibilities
Website & Digital Presence
Manage and enhance the corporate website using Webflow; ensure brand consistency and SEO optimization.
Advertising
Plan, execute, and optimize paid campaigns on Google Ads and other digital platforms.
Social media
Develop and execute a strategic content calendar across LinkedIn, Twitter, and other relevant platforms.
Conference Management
Coordinate event logistics, sponsorships, booth design, collateral, and lead capture for industry conferences.
Media & Presentation
Represent Egan-Jones in video campaigns, interviews, and television segments with clarity and authority.
Creative Strategy
Lead concept development for visually engaging and message-driven creative ad campaigns across digital and print.
Reporting & Optimization
Track campaign performance and ROI across all channels; recommend data-driven improvements.
Required Skills & Qualifications
- Marketing management and marketing experience in financial services, fintech, or B2B environments
- Advanced proficiency with Webflow, Google Ads, and Google Analytics
- Comfortable speaking on camera or in public forums; experience in television or media
- Demonstrated experience managing corporate social media accounts
- Strong project management and vendor coordination skills
- Strong graphic design sensibility and ability to guide creative development (Canva)
- Experience managing event logistics for industry conferences and tradeshows
- Exceptional written and verbal communication skills
- Self-starter mindset with a detail-oriented and analytical approach
Preferred Qualifications
- Prior experience with CRM systems and email marketing
- Familiarity with proxy advisory or institutional investing audiences
