Freelance Graphic Designer

Role Summary: Responsible for creating high-impact, on-brand graphics and static ads that capture attention, engage our audience and drive growth. Develop visually compelling creatives that enhance brand recognition, optimise ad performance and convert viewers into customers. Collaborate with the marketing team to ensure all designs align with our aesthetic while staying ahead of industry trends and platform best practices.

This is a full time remote based role, you must be +/- 8 hours to UK (GMT/BST) timezone. We offer a competitive salary, you have the autonomy to develop and expand within the role.

Who is TAILORED ATHLETE?

Remember the feeling of a new pair of football boots? Your first tennis racket? Your favourite gym shorts? And how it made you feel like you were going to perform better than you ever have… That’s the feeling we replicate in EVERY one of our products here at TAILORED ATHLETE. As a team and a company we are here to unlock the full potential of Athletes to become the best version of themselves.

As our Graphic Designer, you’ll be responsible for creating high impact, on brand graphics and static ads that captivate our audience and drive growth. This is a full time freelance position, working exclusively with TAILORED ATHLETE and fully embedded within our internal team.

You’ll design visually compelling creatives that engage customers, enhance brand recognition and optimise ad performance across all digital platforms. Your work will play a key role in shaping the visual identity of our campaigns, with consistency, creativity and a deep understanding of our brand.

You’ll also collaborate closely with our creative and marketing teams - bringing ideas to the table, not just executing briefs.

If you want to be part of something that will challenge you professionally and personally—giving you the tools, support, and creative freedom to do your best work—this role is for you.

The question left to answer is this - are you ready to be part of creating & launching the most exciting and impactful products ever experienced by the modern day athlete? If you hear yourself screaming a big YES, continue reading.

What's in it for you

We are your biggest fans in becoming the best version of ourselves and helping you lead a healthy life inside and outside of work. Here are the highlights of how we support you doing just this.

Depending on the type of contract, your benefits include:

• A fully remote and flexible working schedule (Working around a UK timezone)
• Competitive freelance compensation
• Creative autonomy with real impact on a fast growing premium menswear brand

You’ll collaborate with a fast growing, visionary, and diverse team. Our core values are: honest and open, learning and growing, vision, and ‘we get things done’.

What you will be doing

• Design high-impact static and carousel ad creatives that capture attention quickly and align with the men's fashion aesthetic.
• Develop and maintain branded templates for frequently used ad formats, ensuring efficiency and visual consistency across campaigns.
• Produce multiple versions of each design, experimenting with different colours, layouts and calls-to-action to support A/B testing and performance optimisation.
• Collaborate closely with the Copywriter to create cohesive, visually engaging ads that complement and enhance the ad copy.
• Adapt designs to fit various social media formats and placements (e.g., newsfeed, stories, reels), following Meta best practices for maximum impact.
• Ensure all creatives maintain a high standard of quality, aligning with brand guidelines while also standing out in crowded digital environments.
• Work alongside the marketing team to generate fresh ideas, refine strategies and iterate based on performance insights and emerging trends.
• Stay up to date with industry trends, competitor activity and platform changes to inform creative strategies and maintain a cutting-edge approach.
• Incorporate feedback efficiently, iterating on designs to enhance quality, engagement and conversion rates while managing quick turnarounds and shifting priorities.

Who you are

You might be a freelancer ready for a more consistent, embedded role or someone excited to dive into life at a fast growing startup.

• You have 2+ years of experience designing static and carousel ad creatives for paid social, with a strong track record of driving engagement and conversions.
• You’re familiar with performance driven design, social trends and A/B testing principles, using insights to continually refine and optimise your work.
• You’ve spent at least 1 year working with ecommerce brands or agencies and ideally have experience being embedded in a single brand or team.
• You create high converting visuals that support marketing goals while staying true to brand identity.
• You’re proficient in Adobe Photoshop, Illustrator, or Canva and confident using Figma, InDesign, or After Effects for more advanced or motion enhanced creatives. 
• You maintain a sharp eye for detail and ensure every design aligns with platform best practices and brand standards.
• You’re creative, always bringing fresh ideas to the table, and you thrive in a collaborative environment.
• You’re comfortable contributing to creative calls, sharing ideas in team discussions and aligning your work with broader marketing strategy.
• You manage your time well, take feedback constructively and stay cool under pressure - always focused on delivering high quality work, even at pace.
• You’re curious, proactive and continually learning about design, content and what’s working in performance marketing.

This is a full time freelance role, exclusively dedicated to TAILORED ATHLETE, so you’re someone looking for meaningful focus - not juggling multiple brands. You’re remote but fully plugged in, ready to contribute, collaborate and grow with the team.

You're encouraged to apply even if your experience doesn't precisely match the job description. We are committed to creating a safe, diverse, inclusive, and empowering culture at TAILORED ATHLETE, free from discrimination. It is our responsibility to ensure employee wellbeing and diversity is celebrated, embraced and at the forefront of our culture.

If you have any questions or would like a casual conversation about the role, please email careers@tailoredathlete.com.