Somewhere
Somewhere

Digital Marketing Specialist

May 24, 2025
Full-time
Remote · Latin America
Not Applicable
Marketing
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Job Title: Digital Marketing Specialist (LATAM-Based | EST Hours)

Location: Remote (LATAM preferred)

Hours: Full-time (40 hours/week) | Monday–Friday, 8 AM – 5 PM EST

Experience Level: Mid to Senior (5+ years of experience)

About the Role

A fast-growing digital media and marketing agency is seeking a skilled Digital Marketing Specialist to take the lead on managing paid ad campaigns across Google and Meta (Facebook/Instagram). The company specializes in helping local, service-based businesses grow through targeted performance marketing. You’ll be joining as the first full-time team member, working directly with the founder to shape marketing strategy and execution.

This is a full-time remote position with preference for candidates based in Latin America to align with Eastern Standard Time hours.

Key Responsibilities

Manage Paid Media Campaigns

  • Launch, optimize, and scale advertising campaigns on Google Ads and Meta
  • Focus on driving results for physical service businesses (e.g. local activity centers, tourism, etc)
  • Potential to expand into channels like Snapchat, Reddit, and others

Email Marketing Support

  • Collaborate on email marketing efforts, including segmentation and performance analysis

Client Reporting & Documentation

  • Create standardized reporting templates to communicate results to clients
  • Assist with basic invoicing and performance reporting

Content & Engagement Support

  • Review ad copy and creative to ensure brand alignment and strong messaging
  • Provide feedback on audience targeting and campaign setup

Process Building & Light Admin Support

  • Help develop internal SOPs for campaign management and performance tracking
  • Pitch in with small administrative tasks as needed during company growth

Ideal Candidate Profile

  • 5+ years of experience in digital marketing, especially paid media
  • Strong background managing ad campaigns on Google Ads and Meta Ads
  • Data-driven mindset with the ability to clearly communicate performance metrics
  • Comfortable working independently in a lean, startup-like environment
  • Bonus: Familiarity with Snapchat, Reddit Ads, and email marketing platforms
  • Highly organized, detail-oriented, and a proactive problem-solver
  • Excellent written and spoken English
  • Based in Latin America and available to work full-time on EST hours

Why This Opportunity?

  • Shape the marketing engine of a growing agency from the ground up
  • Work directly with a hands-on founder and make a visible impact
  • Remote flexibility with time zone alignment and growth potential
  • Opportunity to work with a mix of local service-based clients and exciting new verticals