Remote Recruitment
Remote Recruitment

Head of Brand and Marketing

May 4, 2025
Full-time
Remote · South Africa
Entry level
Marketing
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Head of Brand and Marketing

Location: Fully Remote (South Africa)

Working Hours: UK Hours (Monday to Friday)

Job Overview

Remote Recruitment is seeking a visionary and results-driven Head of Brand and Marketing to lead our branding and marketing initiatives. In this senior role, you will be responsible for shaping and articulating the company’s vision, mission, and value proposition to ensure strong market positioning and brand recognition in the competitive recruitment landscape.

As the Head of Brand and Marketing, you'll oversee all marketing activities, build a high-performing marketing team, and develop strategies that drive growth, engagement, and customer loyalty. If you are passionate about brand development, have a track record of successful marketing leadership, and thrive in a fast-paced environment, we want to hear from you!

Responsibilities

  • Develop and execute a comprehensive branding and marketing strategy that aligns with business objectives and drives growth.
  • Lead and mentor the marketing team, fostering a culture of innovation and accountability.
  • Define brand positioning and ensure consistent messaging across all channels and platforms.
  • Conduct market research and competitive analysis to inform brand strategy and campaign development.
  • Oversee the allocation of marketing budgets and ensure effective use of resources to maximise ROI.
  • Collaborate closely with sales, product, and customer success teams to create integrated marketing efforts.
  • Utilize data analytics to measure and report on campaign success, adjusting strategies as necessary for optimal performance.
  • Stay abreast of industry trends and best practices to drive brand relevancy and innovation.

Qualifications and Experience

  • Proven experience in a senior marketing leadership role, preferably as Head of Marketing or Brand Manager.
  • Strong expertise in developing and implementing successful brand strategies.
  • Exceptional understanding of digital marketing, social media, content marketing, and PR.
  • Demonstrated ability to lead, inspire, and grow teams in a remote work environment.
  • Strong analytical skills with experience in data-driven decision-making.
  • Highly creative with a strategic mindset and strong business acumen.
  • Bachelor's degree in Marketing, Business, or a related field; an MBA is a plus.
  • Experience in the recruitment industry or a B2B environment is preferred.
  • Proficient in marketing automation tools and CRM platforms.
  • Strong communication and interpersonal skills.

Benefits

  • Work From Home
  • Training & Development
  • Performance Bonus