Marketing Manager

Job Description

Job Title: Marketing Manager

Department: Marketing and Communications

Reports to: Assistant Director, Brand Marketing

FLSA Status: EXEMPT

Who We Are:

For over 30 years, CAF America has been a leader in enabling cross-border giving to validated charities and charitable projects across the world totalling more than $1 billion. We enable our donors to make strategic, cost-effective, and tax-advantaged gifts through our vetted network of more than 1.9 million charitable organizations in 135 countries, all while reducing the risk, reputation exposure, and administrative burden associated with cross-border giving.

At CAF America, we pride ourselves on creating a positive working environment and culture that values all team member’s experience and voices and represents the society we serve. We want to attract, retain, and develop the best of talent at all levels, and provide a leading and great place to work, where every voice matters.

Summary:

The Marketing Manager will play a key role in CAF America’s storytelling, content strategy, and audience engagement efforts, communicating our core messages to individual donors, corporate donors, and social purpose organizations around the world. This role will contribute to major campaigns, long-form content, and email journeys that demonstrate our value proposition and align with our tone of voice. Reporting to the Assistant Director of Brand Marketing, the Manager will plan, create, and deploy our communications strategies across key audiences, leveraging audience segmentation and targeted messaging strategies to maximize engagement and advance organizational goals.

Duties and Responsibilities:

Content Development, Audience Messaging, and Performance

• Develop long-form content like stories of impact and case studies, and coordinate the editing and publication of research and insights content, along with thought leadership contributions.
• Manage contributions to and track progress of projects in the Marketing & Communications team content pipeline and editorial calendar.
• Collaborate with leadership and program teams to translate complex services, partnerships, and research into compelling narratives.
• Administer content production and publication workflows — including writing, editing, creating visuals, and finalizing plans for publication and promotion.
• Manage the cadence, content, and delivery of email marketing campaigns and newsletter strategies tailored to key audience segments.
• Track and analyze key metrics across content channels to assess performance and inform strategy, recommend content optimizations based on data insights, audience feedback, and campaign results.

Campaign Management and Cross-Functional Collaboration

• Design and execute evergreen and topical content campaigns that support brand positioning and organizational priorities, including promoting our value proposition, events, research, and storytelling/impact reporting.
• Provide end-to-end project management and content support on campaigns, events, and other department initiatives.
• Partner across departments to produce launch materials, messaging plans, and promotional content that reinforce CAF America’s brand positioning for new products, services, or initiatives. Ensure consistent storytelling across donor, grantee, and partner communications.

Qualifications:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Must be eligible to work legally in the United States.
• Ability to work and prioritize in a fast-paced and rapidly changing environment.
• Superior attention to detail and ability to accurately navigate large and detailed databases.
• Excellent written and oral communications skills; ability to adjust communications according to the audience.
• Bachelor’s degree in marketing, communications, journalism, or related fields preferred; or, an equivalent combination of work experience in brand communications, and content strategy.
• 2–5 years of experience in content marketing, brand strategy, or marketing communications, preferably in the nonprofit or philanthropic sector.
• Excellent writing, editing, and storytelling skills with strong attention to tone, clarity, and impact.
• Demonstrated experience managing complex projects and campaigns end-to-end.
• Data-driven mindset with ability to translate performance metrics into content optimization strategies.
• High proficiency with Microsoft Office Suite required; experience with Adobe Creative Suite and email marketing tools preferred.
• Ability to work independently, knowing when to escalate issues as appropriate.
• Interest or experience in working in global philanthropy, grantmaking, international development, and the nonprofit sector.

Salary Range: $75,000 - $80,000

Your health and wellness are important to us. CAF America offers a comprehensive benefits package which includes 100% paid

premium for Employee Medical, Dental, and Vision insurance along with a Health Savings Account (HSA), 401k program with a

15% match; and robust Time Off programs across Vacation, Sick and Holidays

Interested candidates should submit their cover letter and resume in one document and provide the link to your portfolio, if available. Thank you for your interest in CAF America.