Brand Designer

About The Company

Hut 8 is a North American leader in digital infrastructure, operating at the intersection of high-performance computing, energy, and emerging technologies. Our mission is to power the next generation of innovation by building and operating large-scale data centers that support AI, cloud computing, colocation, and Bitcoin mining. We bring together a team of driven professionals with diverse backgrounds—from engineering and finance to software and energy—working together to build solutions that matter. At Hut 8, we foster a transparent, entrepreneurial culture focused on rapid execution, accountability, and impact.

About The Role

Hut 8 is seeking a highly skilled and versatile Brand Designer to lead creative execution across two unique brands: Hut 8 and American Bitcoin (ABTC). This role will report directly to the Vice President of Corporate Strategy and be responsible for shaping the visual language and brand identity across all external communications and touchpoints.

Hut 8 serves institutional and capital markets audiences and requires clean, sophisticated design. ABTC, a newly launched retail-facing Bitcoin brand, demands dynamic, fast-paced creative that resonates with modern, consumer-driven digital culture. This role will be instrumental in evolving the Hut 8 identity while laying the creative foundation for ABTC. It is a hands-on, execution-focused position that requires exceptional visual taste, precision, and the ability to create differentiated design within existing brand systems.

This position is remote or based in our Miami, Florida corporate headquarters.

Qualifications

• Bachelor’s degree in Graphic Design, Visual Communication, Branding, or a related field. Equivalent professional experience will also be considered.
• Minimum of 3 years of professional experience in brand design, with a demonstrated ability to lead creative execution across digital, print, and motion formats.
• Strong design portfolio reflecting originality, technical precision, and brand versatility.
• Proven ability to design for both institutional and consumer audiences.
• Expertise in Adobe Creative Suite and Figma. Experience with motion/production tools such as After Effects, Premiere, or Final Cut is a plus.
• Excellent organizational and time management skills; ability to manage multiple priorities without sacrificing quality.
• Experience in data visualization and financial/information design is strongly preferred.
• High attention to detail and a passion for visual clarity, brand cohesion, and design integrity.
• Comfortable collaborating across functions including communications, product, marketing, and external vendors.

Responsibilities

• Lead the creation of design assets for Hut 8 and ABTC across digital, print, merchandise, and motion channels.
• Develop and maintain scalable brand systems, templates, and design guidelines.
• Translate complex information into clear, engaging visual presentations for investor decks, product messaging, and strategic communications.
• Ensure consistent brand expression across all internal and external touchpoints.
• Manage design workflows, production schedules, asset libraries, and review cycles.
• Collaborate closely with internal stakeholders and creative partners to align on brand direction and visual consistency.
• Contribute to creative reviews with a critical, detail-oriented perspective that enhances design quality across the organization.
• Support multimedia content creation (e.g., short-form video, photography, motion graphics) as needed for brand-aligned content.

Benefits

• Comprehensive health, dental, and vision insurance plans.
• Paid time off and company holidays.
• Short-term and long-term disability coverage.
• Life insurance.
• 401(k) with company match (where applicable).
• Remote work flexibility or access to our Miami office.
• Exposure to a high-performance culture with cross-functional collaboration.
• Opportunity to work on branding at the forefront of tech, energy, and finance.

Equal opportunity

Hut 8 is proud to be an equal opportunity employer. We are committed to fostering an inclusive and diverse work environment where all individuals are treated with respect and dignity. We do not discriminate based on race, color, religion, sex, gender identity, sexual orientation, age, national origin, disability, veteran status, or any other legally protected characteristics.